PENTA Communications helps bring recognition to New England Business EXPO

WORCESTER _ The 2010 New England Business EXPO, a regional trade show featuring an exhibition and seminars presented annually by the Worcester Regional Chamber of Commerce, is once again bringing the region’s business community together at the DCU Center next Thursday, October 28. The EXPO features a full-day of seminars, exhibitors, breakfast and luncheon speakers, providing attendees with the connections they need to network and increase opportunities to grow sales for their organizations.

For the past five years, PENTA Communications, Inc., an integrated marketing firm in Westborough, has been helping the Worcester Chamber grow the event through a wide range of integrated marketing support.

“Each year, PENTA Communications has been instrumental in helping the Chamber promote the New England Business Expo,” said Dick Kennedy, president and CEO of the Worcester Regional Chamber of Commerce. “PENTA designs, updates, and maintains – our Expo website and lends us their creative staff who come up with a great theme for the event each year. Bringing that all together online with the print work they do for us – gives us a cohesive and distinct look and sends a great message about the show— that it is the place to be!”

“The EXPO website is an important way that we get the word out there about the show. We are pleased at the number of business professionals from outside the region that find us online through the site,” Kennedy said. “Our marketing director is in touch daily with changes and updates as the show plans are finalized. PENTA is terrific at getting those changes made quickly so that information is accurate and up-to-date.”

“In designing the website for the New England Business EXPO several years ago, our goal was to help the Chamber have an innovative online vehicle to recognize its sponsors, provide up-to-the-minute updates and information, and give businesses in the region an easy way to learn about the event,” said Deborah Penta, CEO of PENTA Communications, Inc. “Today, the website continues to serve as an excellent means to other traditional marketing that we develop to help drive attendance to the show.”

“We appreciate PENTA’s level of commitment to the Chamber and to the business community for this event and for many other projects they are involved in,” Kennedy added.

For more information on the 2010 New England Business EXPO visit