PENTA Communications, Inc. helps illuminate First Night Worcester 2008

WORCESTER _ After 26 years, First Night in Worcester has become a “must attend” tradition for the people of Worcester and the surrounding region. Each year the city is transformed into a scene of merriment and fun, rivaling those of a much bigger metropolis. It is a regional phenomenon, which has drawn people from across Massachusetts and New England. First Night Worcester is the result of a small, private, non-profit 501C (3) organization that is dedicated to the community. The members who serve as a collective hands-on board of directors represent the very core of Worcester’s community. The board meets monthly or more frequently throughout the year.

First Night unites New Years Eve with entertaining events, entertainers and activities to produce a family-friendly environment with which to ring in the New Year. The event draws over 50,000 patrons annually to the event. This year’s First Night theme is designed to turn up the heat by making the celebration “Your New Year’s Eve Tropical Destination.”

To help make First Night Worcester 2008 an even bigger success, the board of directors have partnered with PENTA Communications, Inc. to make this the most exciting year for the cultural organization.

“First Night is positioned to be an even stronger, more professional organization because of PENTA Communications, Inc. involvement in the promotion and advertising of this year’s celebration,” said First Night Worcester Executive Director Joyce Kressler. “From website, to every conceivable form of print media design, the momentum that has been created is palpable and is setting the stage for what promises to be one of the best events in our 26-year history. As a small, non-profit arts organization, the support that First Night is receiving is invaluable and will further assist us in a very competitive marketplace.”

“During the day and throughout the night more than 100 high caliber multicultural and interdisciplinary arts and performances are hosted in downtown Worcester’s grand civic buildings, concert halls, museums and churches,” Kressler said. “As part of the organization’s mission to make the arts as accessible as possible, First Night has also created award-winning outreach programs that take place during the year in schools, neighborhoods and with disabled populations that culminate in special performances or installations as part of the December 31st event.”

Performers and artists, palm trees and the first ever-indoor major sandcastle building in the DCU Center will highlight the 2008 First Night tropical theme.

“PENTA Communications was pleased to help Joyce and her organization bring this exciting cultural endeavor to the next level for the City of Worcester and the people in its surrounding communities,” said CEO Deborah Penta. “First Night Worcester is an important cultural and community tradition that offers an arts extravaganza often found in larger cities.  PENTA Communications is very proud to partner with First Night Worcester to help build greater awareness of this highly artistic and metropolitan benefit to the people in our region.”

Additional programs expected to delight and entertain include: music from rock to Bach, dance, theatre, puppetry, storytelling, magic, comedy, vaudeville, First Night miniature golf course and the First Night Global Village. The Global Village is a venue of non-stop performances, ethnic craft demonstrations, and an international food court highlighting the diverse culture of the Worcester community. The evening will culminate with an outdoor spectacle of fireworks guaranteed to bring the New Year in style.

For more information on First Night Worcester visit its newly designed website at